Writing Mastery » author

- Venture Capital – Eric Ries, author of “The Lean Startup”

Sun, 08 Jan 2012 10:15:06 +0000

Mark interviews Eric Ries, author of the New York Times Bestseller The Lean Startup. This episode is all about building businesses in the most efficient and effective way possible. This includes having a “business hypothesis,” knowing when to go after the money, and how to “Fail Fast” while continuing to build a better product. We’d like to thank our sponsors Fenwick & West, and MozyPro–Protect your data, protect your business. For more, visit thisweekin.com Timecodes: 00:00 Welcome, our guest is Eric Ries, founder of the Lean Startup Movement. 00:45 Intro to Eric 01:17 Background, before the Lean Startup 01:53 Yale during the Dot Com Bubble 3:35 The real entrepreneurs come out during a down economy 4:15 Eric’s startup history 6:30 Why did it take so long to ship? 8:17 How did you decide to go with either shrinkwrap or web only product? 9:14 What was the root cause of the failure of your first company? 11:00 Mark on over-hyping PR 11:50 Startup problems! 13:43 Why would you talk to journalist? Why waste energy? 14:20 People go too fast to internationalize 14:45 Eric: The vital function of a startup is to learn how to build a sustainable business 15:40 Discussion of Awe.sm 17:30 Can you make startups science? 19:30 A teachable moment for entrepreneurs: HAVE A HYPOTHESIS! What do you do better, different, or what do you want to achieve? 20:42 Looking for the “Up and to the Right” charts 21:20 Starting points for business should be a problem 22:10 Eric: Innovation …

Technorati Tags: author, Capital, ERIC, Lean, Ries, Startup, Venture

Becoming a Successful Author

Sun, 20 Nov 2011 13:04:48 +0000

If you’re one of the many who don’t know whewriting a book how to start writing a book, or if you’ve started but can’t seem to stick to a writing schedule, you’ve come to the right place.

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Kirk Duncan on the Profitable Author Seminar

Thu, 20 Oct 2011 14:22:19 +0000

www.Thoughtsalive.com – Kirk Duncan shares his experience with the Profitable Author Seminar.

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Alum turned Author of Young Mr. Obama

Tue, 13 Sep 2011 14:46:48 +0000

LCC Alumnus Edward McClelland visits the set of Connections. McClelland currently lives in Chicago and is the author of “Young Mr. Obama” and began is writing career at LCC’s student run newspaper “The Lookout” after attending Sexton High School. McClelland offers insight into Barack Obama’s race for the presidency and ultimate success story. Inspired by his hometown of Lansing, MI, McClelland’s next book will be based on America’s industrial heartland. Learn how to get your start at LCC by visiting www.lcc.edu.

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An Entrepreneurial Author is… Part 2

Thu, 07 Jul 2011 18:46:28 +0000

An Entrepreneurial Author is an author who sees their book roywriting a bookall bonus for writing a book, but not the reason for writing a book.

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Author Joseph Maroon MD Discusses His Latest Book, Longevity

Sat, 25 Jun 2011 19:17:10 +0000

What is a neurosurgeon, ironman triathlete and team physician for thwriting a bookteelers doing writing a book on grapes, wine and longevity? Get more on Joseph Maroon at SimonandSchuster.com: authors.simonandschuster.com

Technorati Tags: author, book, Discusses, Joseph, Latest, Longevity, Maroon